LBO is Re-launching!

Thank you for being a supporter of Look Before Opening (LBO)! We realise that you haven’t heard from us in a long time and may have even ordered some stickers (that you haven’t yet received). We’re getting in touch with you now to let you know that in light of a recent, high-profile dooring accident, we’ve been inspired to re-launch LBO. There’s a good chunk of work ahead of us, but this is a project that’s close to our hearts and we’re keen to see it through!

We’re currently in the planning phase of the re-launch and working on the following:

- Seeking sponsors
- Establishing funding
- Looking into print suppliers
- Investigating distribution methods

We’re looking to kick this off in the coming weeks, if you may have resources / opportunities for the above, we’d love to hear from you.

LBO is an initiative started by 24 Digital out of a need for cyclists and drivers to safely co-exist on the roads. Cyclists are being seriously injured and killed by drivers who simply forget to check for bicycles before opening their car door. We’re passionate cyclists (and drivers!) here and we hope to encourage change in driver behaviour and habits. A simple reminder to look before you open could save a life.

If you would like to get in touch – just shoot us an email at hello@lookbeforeopening.com

March 13, 2015
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Look Before Opening

Re-enactment of a “Getting Doored” incident without sticker and a “Look Before Opening” moment with sticker.

July 29, 2012
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LBO now sponsored by Medibank

We are very pleased to announce that Medibank is now sponsoring Look Before Opening. This means a lot to us and will enable us to spread the LBO message further than we could have on our own. Thanks Medibank!

July 28, 2012
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LBO is spreading

The request for LBO stickers has exceeded our wildest expectations and by the end of the month will have given out almost 16,000 stickers. We’ve also had requests for stickers from all around the world and we are looking for partners to help us make that happen. If you can help please get in touch at hello@lookbeforeopening.com.

We are very close to securing a major sponsor which will help us get the stickers out faster and to a wider audience. We should have all the details finalised by next week.

The stickers currently come on a clear vinyl and we looking at alternative stocks including PVC to make the stickers better. Look out for a new and improved version of the sticker, coming soon!

Big thanks to Kara for working out how to export the data from the website and get mail merge working. It has saved so much time already. Thanks Kara!

Kara preparing the stickers, and getting ready to send

 

June 24, 2012
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Dooring Article in “The Age” May 24 2012

VICTIMS of ”dooring” incidents last night urged Victorian MPs to impose tougher penalties on motorists who create hazards for cyclists.

A parliamentary committee considering whether to increase fines and dock demerit points from offending drivers heard there was insufficient acknowledgement of cyclists, particularly when drivers are opening their doors.

Read more: http://www.theage.com.au/victoria/cyclists-plead-on-dooring-penalties-20120523-1z5sz.html#ixzz1wDnr8yoH

May 29, 2012
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LBO is Live!

We’re happy to announce the Look Before Opening website is now live. If you have any stories or information you would like to share with us please get in touch with us at hello@lookbeforeopening.com.au

May 29, 2012
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